What You'll Learn
- Understand the Basics of Advertising Strategy: Learn the core principles and avoid common misconceptions.
- Identify Key Audience Segments: Use practical tools to define and target your ideal audience effectively.
- Craft Engaging Campaign Messaging: Explore foundational frameworks to create messages that resonate.
- Measure Campaign Success: Learn to set simple metrics and track your marketing efforts for tangible results.
Requirements
- No Prior Experience Needed: This course is designed for beginners and does not require prior knowledge of advertising strategy.
- Interest in Marketing: A passion for learning and applying foundational strategies is all you need.
Who This Course is For
- Beginner Marketers: Start your journey in advertising strategy with a straightforward and practical approach.
- Small Business Owners: Learn to develop campaigns that resonate with your target customers.
- Entrepreneurs and Startups: Discover the foundational advertising skills needed to grow your brand.
- Aspiring Advertisers: Get a jumpstart into the world of advertising with essential tools and insights.
Your Instructor
Ventseslav Hikov
Chief Strategy Officer at Graffiti BBDO
4.7 Instructor Rating
723 Reviews
38,479 Students
7 Courses
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