What You'll Learn
- Understand core Customer Experience (CX) theory & principles.
- Apply key CX frameworks and practical tools effectively.
- Map & optimize the customer journey across touchpoints.
- Analyze customer feedback using Voice of the Customer (VoC).
- Develop customer segments & personas.
- Improve service recovery processes.
- Understand key CX metrics like LTV.
- Recognize the link between EX & CX.
Requirements
- For a better learning experience, we suggest you to use a laptop / mobile phone / pen and paper for taking notes, highlighting important points, and making summaries to reinforce your learning.
- No prior Customer Experience (CX) knowledge is required.
- A general interest in understanding and improving customer interactions.
Who This Course is For
- Professionals in Marketing, Sales, Customer Service, Product Management, and Operations roles.
- Business owners, team leaders, and managers seeking to improve customer satisfaction & loyalty.
- Professionals looking to build practical skills in Customer Experience Management (CX).
- Anyone interested in understanding, mapping, and optimizing the customer journey.
Your Instructor
MTF Institute of Management, Technology and Finance
Institute of Management, Technology and Finance
4.4 Instructor Rating
89,418 Reviews
894,666 Students
268 Courses
Related Courses
More free Marketing courses you might be interested in
Free 100% Off
Yesterday
Expires in 3 days
Marketing
Spanish
Cómo Automatizar el SEO de tu Sitio Web con Slim SEO
Optimiza y automatiza el SEO de tu sitio web en WordPress con el plugin Slim SEO, de forma fácil y …
Free 100% Off
Yesterday
Expires in 3 days
Marketing
English
Mastering Social Media Marketing: A Comprehensive Guide
Social Media Advertising Mastery: Facebook, Instagram, LinkedIn, X, YouTube and More
Free 100% Off
Yesterday
Expires in 3 days
Marketing
English
Instagram Marketing Bootcamp: From Zero to Hero
Build Your Instagram Empire from Scratch
Free 100% Off
Yesterday
Expires in 3 days
Marketing
English
The Complete Guide to Instagram Marketing for Businesses
The Complete Guide to Instagram Marketing for Businesses: Grow Your Followers, Boost Engagement, & …
Never Miss a Coupon!
Subscribe to our newsletter to get daily updates on the latest free courses.