Free Udemy Course __ Mastering Go-To-Market (GTM): A Step-by-Step Guide

Unlock the Secrets to Successful Product Launches and Market Penetration

4.5 (1,089 students students enrolled) English
professional Marketing
Mastering Go-To-Market (GTM): A Step-by-Step Guide

What You'll Learn

  • Understand what a Go-To-Market strategy is, its importance in achieving product success, and the various types of market entry strategies.
  • Learn how to define and analyze the target market, develop an Ideal Customer Profile (ICP), and use market research techniques to gather actionable insights.
  • Discover methods to differentiate your product from competitors, create a compelling Unique Selling Proposition (USP)
  • Master the techniques of customer segmentation and personalization, and understand how to devise pricing strategies that facilitate market penetration.
  • Implement tactics for generating demand, acquiring customers, and understanding the nuances of outbound versus inbound marketing strategies.
  • Utilize digital marketing techniques including email marketing, social media strategies, and performance marketing to boost product visibility and engagement.
  • Learn strategies for scaling your GTM efforts and localizing your approach to fit global markets.

Requirements

  • Basic Understanding of Marketing
  • Interest in Product Management or Launch
  • Business Acumen

Who This Course is For

  • Product Marketers
  • Digital Marketers
  • Product managers
  • B2B Marketers
  • Business Development Managers
  • Consultants
  • Business Analysts and Strategists

Your Instructor

Gopaluni Sai Karthik

I am a AI Digital Marketer

4.4 Instructor Rating

2,108 Reviews

70,790 Students

14 Courses

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