What You'll Learn
- Introduction to digitisation of sales, service, operations at Retail Banking and as an example for each area of business development
- Digitalisation Strategy. Usage of Digital tools for growth of business, as a part of Marketing and Online Business Strategy
- Examples of areas of digitization: increasing of sales. cross-sales, clients loyalty (NPS, CSI), decreasing of operational cost and risks
- Example of assessment of digital investments. Practical case of stakeholders management and investments prioritisation
- Investment profitability planning and assessment. Overal approach of profitability calculation, excel usage, retail banking products net profit calculation
- Digitalisation at Consumer Lending, Mortgage and Retail
- Project Management and Digital Leadership Skills
- Digital tools at B2B Sales, B2C Sales, Customer Relationship Management CRM
Requirements
- Basic understanding of retail banking products and processes
Who This Course is For
- Course will be interesting to persons working at areas: retail banking, digitisation, IT and for anybody who want to increase knowledge about digital strategy, sales and service management
- Course will be interesting as an example for any retail or b2b/b2c sales industry
Your Instructor
MTF Institute of Management, Technology and Finance
Institute of Management, Technology and Finance
4.3 Instructor Rating
95,118 Reviews
931,267 Students
273 Courses
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