What You'll Learn
- Review of the Shopify platform and its integration possibilities
- How to choose theme based on your products and needs
- Things to consider before you start working on a website
- Fundamentals of SEO for your online store
- How to build a semantic core
- How to prepare content and write effective commercial texts
- Design of the home page and work with blocks
- How to create and fill system pages, sections, product cards, etc.
- Integration of payment systems
- Setting up shipping profiles
- How to work with domain name
- Internal Shopify analytics and GA4
- Connecting FB Pixel and Google Merchant
- Plugins to promote your site and simplify your work processes
- How to launch advertising campaigns and work with Google Shopping
- Email Marketing for e-commerce
Requirements
- No prior knowledge required
- A computer with internet access
- Eagerness to learn
Who This Course is For
- E-commerce entrepreneurs aiming to understand Shopify's fundamentals for a successful launch
- Marketers aiming to optimize e-commerce strategies for clients
- Small business owners seeking to expand their business online
- Freelancers venturing into online retail
Your Instructor
Experienced Instructor
Professional Educator
An experienced instructor with expertise in this field and a passion for teaching.
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