![The CEO Guide: Playbook for Chief Executive Officers [EN]](/static/course_page_images/the-ceo-guide-playbook-for-chief-executive-officers-en.png)
What You'll Learn
- Understand the real role and key responsibilities of a CEO in a modern organization
- Master strategic planning tools like SWOT, PESTEL, and high-level vision development
- Build and manage strong executive and operational teams
- Develop and execute innovation and product strategies
- Oversee and optimize sales and marketing strategies that drive growth
- Apply financial planning, budgeting, and capital management techniques
- Make high-stakes decisions and manage crisis situations with confidence
- Lead organizational change and successfully manage business transformations
- Integrate AI and digital technologies into business operations
- Build effective collaboration with the COO and other C-level leaders
Requirements
- No formal business education or MBA is required
- A basic understanding of how businesses operate is helpful
- Ideal for current or aspiring CEOs, COOs, founders, or executive-level leaders
- A willingness to reflect, plan strategically, and apply leadership tools in real scenarios
Who This Course is For
- Current CEOs and founders who want to sharpen their leadership, strategy, and decision-making skills
- Aspiring CEOs, COOs, and C-level executives preparing to step into top leadership roles
- Business owners and entrepreneurs looking to scale their company with structured executive thinking
- Senior managers transitioning into more strategic responsibilities or building cross-functional oversight
- HR professionals and business consultants who want to better understand the CEO mindset to support leadership effectively
- Anyone responsible for strategic growth, team leadership, or business transformation
Your Instructor
PapaHR ⇢ SHRM, AI, ChatGPT, HR Analytics, Management, Leadership PHRi Certification, Business Skills, People, Marketing, Project
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