What You'll Learn
- Research Audience to explore new audience segments and expand your reach
- Analyze Website and app to improve your website performance
- Do a competitive analysis to expose the competitors’ digital strategy
- Discover trends to open up growth opportunities
- Analyze SEO and PPC to allocate marketing resources wisely
- Analyze Affiliate Marketing to find new referral opportunities and qualify affiliate partners
- Do Advertising Analysis to see what ad networks of your competitors perform best
- Monitor customer demand to refine your offer
- Analyze shopper behavior to adjust your marketing and drive more sales
- Do keyword research to improve your SEO tactics and optimize your traffic
- Conduct referral research to discover to monitor your traffic share from each traffic source
Requirements
- NO special requirements. It is recommended that you have an online project that you want to analyze. A free trial of Similarweb would be sufficient.
Who This Course is For
- Marketing Managers - who want to conduct digital research to adjust their marketing tactics for better results, and optimize their budget.
- Aspiring entrepreneurs - who want to grow the market share of their business across all digital channels
- SEO and Content Marketers - who want to find new keywords opportunity and grow their traffic on high volume keywords
- Affiliate Marketers - who want to discover new referral opportunities and qualify affiliate partners to make affiliate marketing more effective
Your Instructor
Anton Voroniuk
GenAI Expert, trusted by 900,000+ Students
4.4 Instructor Rating
42,639 Reviews
971,675 Students
117 Courses
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